eJourney · Sales Kit v1.0 · 2026-05-11

Learning Experience Platform in the AI era

LMS foundation + 3 pillars (GapAnalyzer / AI Assessment / Content Creation) running the learning loop. Descending volume-rate sticker (Rp 250 / 200 / 150K per user / bulan) + two-channel partner program (Referral commission + VAD wholesale). Everything you need to sell eJourney, organized by audience.

Version v1.0 LOCKED Updated 2026-05-11 Bundle 16 HTML files Audience eJourney sales team + partners + customers
🤝

Tier 1 · Public · for customers

Customer-Facing Materials

Share with prospective customers · pitch deck, feature kit, pricing one-pagers. Safe to send via email, display in demos, or share via direct URL.

6 files · public URL · no auth required

🏛️

Tier 2 · Auth · for partners

Partner-Facing Materials

Share with prospective VAD partners + referrers. Contains wholesale pricing — DO NOT share with customers (would undermine direct-sale negotiations).

3 files · partner-allowlist auth gated

🔒

Tier 3 · Auth · sales team only

Internal Playbook

Sales rep training + reference · 9-grid playbook + rep quick-reference. Contains per-user COGS data + internal discount floors. DO NOT share externally.

8 files · sales-team-allowlist auth gated

🤝Customer-Facing Materials

🏛️Partner-Facing Materials

Share with prospective partners

🔒Sales Team Internal — Playbook

⚠ Do not share externally
Internal only — contains COGS data + internal pricing floors These files include per-user COGS cascade, never-below discount floors, wholesale partner economics, and internal escalation paths. They are sales-rep training + reference material. Sharing with customers exposes confidential commercial data. If hosting these online, use a separate private subdirectory or password-gated route.
📚

9-Grid Sales Playbook · Index

HTMLStart here · navigation hub

Main entry point for sales-team training. Status overview, cell-by-cell summaries, links to all 9 depth pages. Read this first.

Rep Quick Reference

HTMLPrint A4 landscape · pocket cheat

Single-page rep cheat sheet: sticker + floors + per-user COGS + top 5 objection openers + handover triggers + CFO defense math. Carry into every meeting.

🎯

Cell 01 · ICP & Pain

HTMLWho we sell to + why now

2 persona cards (CHRO Sponsor + L&D Head Champion), pain heatmap, anti-ICP block, buyer voice, discovery question bank, with-LMS vs without-LMS sell paths.

📦

Cell 04 · Product & Packaging

HTMLLXP positioning + feature × commercial

The product narrative: LMS foundation + 3 pillars + learning loop diagram + 2 ICP paths + full feature × tier × commercial matrix + add-ons + foundation trio + feature-to-outcome cheatsheet.

💰

Cell 05 · Pricing & Margin

HTMLSticker + COGS + floors

Descending pricing lock · per-user COGS cascade · channel sensitivity (Referral + VAD wholesale) · stair-step discount floors · tier-sense audit · internal cost dependency note · negotiation ladder.

🛡️

Cell 06 · Objections & Negotiation

HTMLTop 10 objections + cultural lens

10 scripted objection responses in Bahasa formal B2B · cultural lens (Indonesian relationship-first dynamics) · escalation ladder · redline policy · no-mode detection.

🤝

Cell 07 · Partner & Channel

HTMLWholesale + 5 mitigations

Two-channel program details · wholesale ladder × tier × VAD level · two-layer pricing (software + services) · 5 service-quality mitigations · Referral → VAD handover safety rule · partner enablement program.

📁

Internal Sales Kit Index (legacy)

HTMLPre-v4 launcher · internal reference

The previous internal-team launcher. Contains audience-by-role file map, pricing snapshot, partner program summary. Use this index file (sales-kit-2026-04/index.html) instead going forward.

How to host this for the eJourney sales team

Quickest path: any static-file host works — Netlify, Cloudflare Pages, GitHub Pages, internal SharePoint, or even a shared Google Drive with HTML rendering. Drag-and-drop the entire sales-kit-2026-04/ folder.

Audience separation: if hosting publicly, put playbook/ behind basic auth (Netlify / Cloudflare Pages both support this) so customers stumbling on the URL can't see internal COGS data. Visual/ and external materials can stay open.

Recommended path:

  • Customer-facing artifacts → public URL (any static host)
  • playbook/ → private subdirectory, basic-auth gated
  • partner-pitch-deck.html + partner-kit-FEATURES.html → exclude from deployment entirely until Phase 3 rewrite

Quick links

📊 Sales pitch deck

💼 Partner economics

📚 Playbook (internal)

Rep quick-ref