eJOURNEY PARTNER PROGRAM · ECONOMICS
Referral = one-time finder fee. VAD = wholesale resale + your services on top. No Y2 step-down at any tier — you keep your margin every year customer stays. Single attribution default; commercial owner arbitrates conflicts on CRM evidence in 72 jam.
CHANNEL MODEL 1 · ONE-TIME FINDER FEE
REFERRAL
Anda intro qualified lead → eJourney close + deliver. Komisi satu kali pada Y1 software revenue.
One-time on Y1 software revenue only · no Y2+ recurring · resets January · case-by-case for strategic partners. Cocok: agencies, consultants, complementary vendors, board introductions.
CHANNEL MODEL 2 · WHOLESALE RESALE
VAD / PARTNER
Anda buy software at wholesale, sell at retail ≥ MSRP, keep the spread forever. Plus your services on top — your pricing, your revenue.
Wholesale margin flat every year customer subscribes — no Y2 step-down. Plus your Layer 2 services revenue (implementation, training, ongoing support). Cocok: established Indonesian B2B distributors, systems integrators, learning consultancies.
Two-layer pricing — software + services
eJourney delivers · partner resells at wholesale
Partner delivers · partner monetizes
Real earnings — VAD Elite, 5 Growth-tier customers
YOUR ANNUAL ECONOMICS
5 customers × Growth tier (1.000 user × Rp 200K × 12 = Rp 2,4 M each retail) · Software collected from customers: Rp 12 Miliar/tahun · You buy software wholesale at Elite (Rp 130K × 5.000 × 12 = Rp 7,8 M/tahun) · Software spread: Rp 4,2 Miliar/tahun (35% margin, flat every year)
Plus Layer 2 services revenue (5 customers × Rp 400 juta avg = Rp 2 Miliar Y1, recurring services Rp 100-200 juta/yr per customer thereafter) · Year 1 total: Rp 6,2 Miliar partner revenue · Year 2+: Rp 4,7-5,2 Miliar/year recurring
+ MDF accrual 3% of customer software revenue (Rp 360 juta/yr) claimable for co-marketing. Compared to commission model with Y2 step-down: cumulative 5-year wholesale earnings exceed commission-equivalent by ~25% because no Y2 cut.
Non-negotiables
Single Attribution
Satu deal = satu commission stream. Lead originator gets paid. Track dipilih saat registration di CRM.
Lead Protection
First registered partner owns lead for 60 hari (Referral) or 90 hari (VAD). eJourney sales team tidak pursue selama window.
14-Day First Contact
Setelah register, first contact dalam 14 hari (logged di CRM). Lewat itu = registration expired. Anti-ghost gaming.
MSRP Floor (VAD)
Partner cannot sell software below MSRP (customer list price) without partner-program approval. Protects market positioning.
Activity Maintenance (VAD)
Standard/Accelerator/Elite require minimum book commitment per year. 2 quarter inaktif → tier review. 4 quarter inaktif → tier downgrade. Fair runway, tidak punitive.
Commercial Owner Arbitrates
Lead conflict 2 partner → commercial owner review CRM evidence (registrasi date, first-contact, prior relationship), decide 72 jam. Final, appealable sekali on factual dispute.
Referral → VAD handover safety rule
Five service-quality mitigations (non-negotiable VAD program rules)
Sales + technical + services exam required before wholesale access. Annual renewal. No cert = no wholesale.
Partner reports quarterly. NPS < 7 across 2 quarters → tier downgrade or program exit.
Standard: response < 24 jam · Accelerator < 8 jam · Elite < 4 jam. Implementation timing per tier.
support@ejourney.id accessible to all customers. Partner support fails → vendor escalation. Pattern triggers mitigation 5.
Commercial owner reviews each partner against customer outcomes (retention, expansion, NPS, escalation rate, cert freshness) — not just revenue volume. Tier maintenance is outcome-based. Volume-only partners with poor customer outcomes get downgraded.